What’s New With SEO?
Mon, Dec 09, 2024
Heidi J. Ellsworth, Owner, HJE Consulting
In an industry that is on the edge of true technology adoption, there are many companies that are still struggling with finding solutions for websites, digital marketing and the big mystery, search engine op... Read More
The Unique Value Proposition: A Game- Changer for Roofing Companies
Mon, Dec 09, 2024
Gary Cohen, Vice President, Certified Contractors Network
In a competitive industry like roofing, a compelling unique value proposition (UVP) can be the difference between growth and stagnation. Your UVP should tell prospective customers why they sh... Read More
Moving from Pretender to Contender
Mon, Dec 09, 2024
Greg Hayne, Owner, Hayne Coaching Group
Most commercial roofing contractors don’t care about service. Many say they do, think and even pretend they do but their actions say otherwise. They are “pretenders.” Some of this is very und... Read More
Reflecting on 2024 and the Challenges that Await in 2025
Mon, Dec 09, 2024
Mike Silvers, CPRC, Owner, Silvers Systems Inc. and FRSA Technical Director
As 2024 comes to an end, I'd like to reflect on some of the challenges that we’ve faced this year and those we will face going forward. The year began, as it does ever... Read More
The Power of Accurate Estimating Winning Bids and Protecting Profits
Thu, Dec 05, 2024
John Kenney, CPRC, CEO, Cotney Consulting Group
Precision in project estimating is the backbone of success for any roofing contractor. Accurate estimates help owners and contractors assess the feasibility of a project and set the stage for a success... Read More
2024 Legislative Session Report
Thu, Dec 05, 2024
Chris Dawson, Attorney, GrayRobinson
General Election 2024 Key Takeaways
Floridians flocked to the polls in November’s highly anticipated general election with an estimated 79 percent turnout statewide. President Trump’s commanding come... Read More
Unlicensed Contractor Fights to Collect Unpaid Fees
Thu, Dec 05, 2024
Trent Cotney, Partner, Adams and Reese LLP
In the state of Florida, contractors must be licensed to legally perform construction work they are contracted to do. Everyone in our industry is aware of this requirement but there are times when contracto... Read More
